It seems that Sir Philip Green is taking a stab at collaborating with high end fashion label, it is said that Topman are to collaborate with JW Anderson. The hot London fashion week designer is set to launch a knitwear collection this September.
Anderson has already created a cult following, he has become a prominent member in the knitwear sector, creating knitwear designs for both sexes. The Topman and JW Anderson collection will include jersey, knitwear, outerwear and denim. This move by Arcadia group is seen a direct retaliation to H&M and their success with high profiled fashion collaborations.
However the difference between the collaborating approach the Arcadia group have adopted is a lot different from to that of H&M. Topman have out reached to a collaborator that is an up and coming and is set to become a renowned designer in the fashion world. Part of the frontpose ethos is to encourage this movement in show casing new artist and we actually well come this approach by Topman.
article written by: www.frontpose.com